Many have been debating whether or not a blog is important for their business, and is still relevant in today’s online marketing
environment. Whether you are a small business, or a multinational company, having a blog is integral to your online content marketing strategy
and here’s why.
Continue reading Centennial Arts Offers Blog Content Management Services to Improve Online Marketing
Facebook first launched as a platform for college students to meet each other — nothing more. When Twitter launched, it was initially a miniature version of a personal blog. However, over the years things have changed immensely. The world eventually began to realize the amazing potential of social media marketing, forward thinking organizations started incorporating social media marketing into their overall digital marketing mix. We will discuss a few significant differences when it comes to social medial marketing for B2C and B2B.
Continue reading Choosing the Right Platform for Your B2C and B2B Social Media Marketing
Social media networks such as Facebook
and more are great resources for businesses to promote their brand online. The platforms themselves are free to use, but have paid advertising options as well. This is great for brands that want to reach even more new audiences. However, just because your business needs to be on social media, doesn’t mean you need to be on every network. Choose and nurture the social platforms that work ideally for your business, so that you don’t spread yourself too thin. We will briefly discuss discuss social media marketing on the most popular platforms.
Continue reading How to Use Social Media Marketing: Know Your Platform
You have a great new business idea, registered your domain name and started to build your website. How can you ensure it’s easy for Google and other search engines to discover and and rank your new website? We will discuss how to improve SEO ranking on a new website.
Continue reading How to Improve SEO Ranking on a New Website with Centennial Arts
An effective content strategy is an easy way to ensure you’re getting the most value for your money and time. Therefore, we have put together a few ways on how to build an effective content strategy for your blog.
Continue reading How To Build an Effective Content Strategy for Your Blog
There are numerous ways in which SEO and SEM efforts complement each other, and lead to a more successful strategy. We will discuss how to combine SEO and SEM for your marketing campaign to ensure success.
Continue reading How to Combine SEO and SEM for Your Marketing Campaign to Ensure Success
With the New Year upon us, the marketing statistic are coming out, and the numbers on content marketing remain confusing. The content marketing platform is becoming more pervasive, as nine out of 10 business-to-business marketers (b-to-b marketers) use content marketing to drive customer engagement.
Continue reading Influencers and Content Marketing Platform
For your website to be ultimately effective you need to provide content that is useful to your customers and that advances your business objectives in a measurable way. High engagement is vital and is achieved by building and maintaining a community around your content. Companies need to understand where most of their customers are most active and how they can interact and engage with them most effectively.
This all requires careful analysis and planning. Having an effective content strategy provides the framework for ensuring the content that you deliver is on these essential requirements across all relevant digital platforms.
Continue reading Why Every Business Needs Content Marketing
Every website we build at Centennial Arts is designed to increase visitor traffic. We design each and every website with the specific purpose of supporting your marketing goals and maximizing the reach and impact of your brand. We will discuss marketing your website with integrated tools for search engine optimization, email marketing integration and connecting through social media.
Continue reading Marketing Your Website