With the release of a new update to Google’s Search Engine algorithm, there’s been a change in the way Google ranks and lists websites. Websites that are optimized for mobile browsers are now being rewarded with a better “score” from Google. Before this update was rolled out, all you needed to stay up in the rankings on Google’s search engine was a well built and optimized desktop-oriented website. However, with mobile traffic accounting for over half of those who are browsing the internet, there is a large opportunity for benefit. Therefore, we will discuss the benefits of search engine optimization for mobile devices.