As the holidays quickly approach, one question on the minds of many business and company owners is “Which shipping carrier should I use for my business?” This may be a difficult choice for some, as there are a lot of carrier options available. The three major carriers in the United States are UPS, FedEx and the United States Postal Services (USPS). Each of these brands are most familiar among Americans and are associated with reliable shipping to consumer residences.
Each carrier has specific strengths, however their differences are not as stark as they once were. They each have strategies to serve the eCommerce market and continue to improve their service and delivery options, while also meeting online sellers’ (and buyers’) needs. Consequently, USPS now has exceptional 1-3 day Priority Mail capabilities, FedEx and UPS offer competitively priced ground solutions, and services like FedEx SmartPost and UPS SurePost leverage USPS for final package delivery to residences buying online. With each carrier being so similar, choosing one that is best for your business may be difficult. This article will discuss how these 3 major carriers compare to better help you make your choice.
Continue reading UPS vs. USPS vs. FedEx: Battle of the Shipping Carriers
On July 9, 2015 Suddenlink announced that it would be offering an Internet service with an up to 1 Gigabit per second download speed throughout Bryan/College Station, making this area the first Suddenlink-served community in Texas to receive this service. Suddenlink also announced that it has increased other residential Internet speeds at no additional cost to customers.
Experts say this puts Bryan/College Station in an elite class to which only parts of some major U.S. cities have access.
Continue reading GigCity Broadband Service in Bryan/College Station
For your website to be ultimately effective you need to provide content that is useful to your customers and that advances your business objectives in a measurable way. High engagement is vital and is achieved by building and maintaining a community around your content. Companies need to understand where most of their customers are most active and how they can interact and engage with them most effectively.
This all requires careful analysis and planning. Having an effective content strategy provides the framework for ensuring the content that you deliver is on these essential requirements across all relevant digital platforms.
Continue reading Why Every Business Needs Content Marketing
Every website we build at Centennial Arts is designed to increase visitor traffic. We design each and every website with the specific purpose of supporting your marketing goals and maximizing the reach and impact of your brand. There is tools incorporated for platform and blogging allows search engine optimization for your website, email marketing integration and connecting through social media.
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In our previous article we discussed Preparing Your Online Store for the Holidays, now we’ll discuss how to customize your eCommerce website for the holidays.
With the holidays approaching quickly, it might be time for a makeover on your eCommerce site. Just as storefronts need a little holiday decoration, so do your online stores. Every year many eCommerce stores add flare to their websites for the season to show they are in the holiday spirit. This is a great and easy way to boost sales and receive more traffic from possible customers. Here are a few simple ways you can give your eCommerce site a makeover this holiday season.
Continue reading Customizing Your eCommerce Store for the Holidays
The holiday season is almost always the most profitable time if year for many online businesses. Not only does the last quarter of year see increases in the number of orders, but the average size of the order tends to be much bigger as well. In fact, the majority of retailers make most of the yearly revenue in the last quarter alone.
With the day-to-day hustle running your eCommerce business, it’s easy to forget about the fast-approaching holidays. How many times has a holiday come and you realized your never prepared a promotion for it? We’re here to help! This article will discuss the importance of planning ahead and how early you should begin, as well as provide few helpful ways to prepare your online store for the holidays this year.
Continue reading Preparing Your Online Store for the Holidays
With a new update to Google’s Search Engine algorithm being released, changing the way websites are ranked and listed, sites that are optimized for mobile browsers are rewarded with a better “score” from Google. Before this update was rolled out, all you would have needed to stay up in the rankings on Google’s search engine was a well built and optimized desktop-oriented website. However, with mobile traffic accounting for well over half of those who are browsing the internet, there is a large opportunity for benefit.
Continue reading Search Engine Optimization: Mobile Platform
For the sake of this article we are going to focus on the virtualization of a dedicated server using a software product. While some people may argue this isn’t a true cloud environment until some other factors are addressed, we will keep things simple here. Products that could be used to achieve virtualization might be VMWare, Virtuozzo, Xen/Citrix, Hyper-V, or any other flavor you might be comfortable using in a production environment. While each version has it’s own pros and cons, we will focus on the general idea of virtualization as a whole and what it can do for your business.
Continue reading Virtualization versus Dedicated Servers