A new year is upon us, and as a business owner you have probably already begun planning how you can make 2017 your best year thus far. Fresh new marketing initiatives and new targets for sales have likely been topics of discussion, but what about making ‘digital’ a real focus for your business in 2017? Here are few of the many reasons why you should invest in a new website in 2017, and why it is the first step toward getting significant results about making the digital aspect part of your marketing efforts for the new year.
Doing your best work requires outsourcing. Entrepreneurs are ultimately can-do people — do-it-yourselfers. But this perspective can backfire sometimes. If you’re so do-it-yourself that you get slowed down in tasks that aren’t part of your expertise, or if you spend too much time on tasks that don’t directly generate income, you might be doing your business more harm than good.
For your website to be ultimately effective you need to provide content that is useful to your customers and that advances your business objectives in a measurable way. High engagement is vital and is achieved by building and maintaining a community around your content. Companies need to understand where most of their customers are most active and how they can interact and engage with them most effectively.
This all requires careful analysis and planning. Having an effective content strategy provides the framework for ensuring the content that you deliver is on these essential requirements across all relevant digital platforms.
Every website we build at Centennial Arts is designed to increase visitor traffic. We design each and every website with the specific purpose of supporting your marketing goals and maximizing the reach and impact of your brand. There is tools incorporated for platform and blogging allows search engine optimization for your website, email marketing integration and connecting through social media.
The holiday season is almost always the most profitable time if year for many online businesses. Not only does the last quarter of year see increases in the number of orders, but the average size of the order tends to be much bigger as well. In fact, the majority of retailers make most of the yearly revenue in the last quarter alone.
With the day-to-day hustle running your eCommerce business, it’s easy to forget about the fast-approaching holidays. How many times has a holiday come and you realized your never prepared a promotion for it? We’re here to help! This article will discuss the importance of planning ahead and how early you should begin, as well as provide few helpful ways to prepare your online store for the holidays this year.
With a new update to Google’s Search Engine algorithm being released, changing the way websites are ranked and listed, sites that are optimized for mobile browsers are rewarded with a better “score” from Google. Before this update was rolled out, all you would have needed to stay up in the rankings on Google’s search engine was a well built and optimized desktop-oriented website. However, with mobile traffic accounting for well over half of those who are browsing the internet, there is a large opportunity for benefit.
Being a business owner for your company is good to have when owning your own business. You may be asking yourself as a business owner, “How do I get my business started and how do I continue increasing the growth of my business?” The main thing that people must have in order to operate your business is a website which allows your customers to visit your page online whether if its a coffee, construction, bakery, restaurant, and etc. website. The main thing you want to keep in mind is where do you see your business going in the next five to ten years. If you want your business to expand and continue to grow then its best to have a custom website made by a professional web site developer rather than a web template. Continue reading Choosing a Custom Web Design vs Web Template
How many times have you told someone that you wanted them to custom design some product such as a house, website, etc. that can be done your way with certain features and aesthetics? Later, it turns out it wasn’t done at all the way you expected. In these cases, this can be the result of what is called a mock-up being presented, which can lead to expecting something with certain assumptions of quality and specific details, but then it turns out too generic or does not fit to your needs, goals, or standards at all. Mock-ups are very common, and are also the reason why businesses complain often about “Why they don’t get the results they want the first time around?”. Mock-ups are commonly used in a custom design situation with the intent to show a graphical version of what appears to be the final or nearly final product. Continue reading Why Mock-ups for custom design are bad for a business?